Friend.tech, a key player in the web3 social networking sphere, has disclosed plans to collaborate with Conduit, a notable crypto infrastructure service provider, to create its native blockchain.
On June 8, Friend.tech unveiled plans for Friendchain, a proprietary blockchain that will utilize the FRIEND token as a fully transferable gas token.
The platform did not specify a launch timeline for the project.
Meanwhile, the decision isn’t surprising, given recent statements from the project’s co-founder, Racer.
In May, Racer mentioned the possibility of leaving the Coinbase-backed Ethereum layer-2 network Base due to feelings of alienation from the ecosystem. He even offered a $200,000 reward for any developer who could successfully migrate the platform from Base without major disruptions.
However, the recent announcement has elicited mixed reactions within the community. Some analysts view it as a natural progression, suggesting that successful decentralized applications will eventually become independent chains. Others caution that this move might hinder growth.
A prominent FriendTech advocate, known as The Giver on social media platform X, described the decision as “short-term bullish and mid-term bearish” for the crypto venture.
According to the analyst, FriendTech should focus on maximizing user acquisition to build a solid user base, ideally by leveraging connections through the Base and Solana blockchains.
Since its launch in August 2023, Friend.tech has become one of the leading SocialFi decentralized applications (dApps) on the Base network. The platform’s model allows users to purchase keys linked to their social media accounts, facilitating direct interactions with influencers.
Key purchases not only grant chat access but also provide financial benefits. Users receive a share of the transaction fees and reward points that can lead to token airdrops.
Following the launch of its second version and a token airdrop campaign last month, Friend.tech has solidified its position at the forefront of the SocialFi movement. Despite a recent 20% decrease in total value locked, the platform still leads the SocialFi trend with nearly $10 million in TVL as of June 8, according to data from DeFiLlama.
Currently, FRIEND is trading at around $0.8439, up 15% in the past 24 hours, according to data from CoinMarketCap.
